Toward Zero Blog

Doug Granitz

Doug Granitz
Vice President, Consumer Products


For over 25 years Doug Granitz has been leading and delivering top-line net revenue/market and bottom line EBIT/cashflow performance and sustainable growth for manufacturing organizations. As a seasoned senior executive with extensive sales and marketing, operations, finance, supply chain, quality assurance/regulatory, human resource and labor expertise in the U.S. and the global marketplace, Doug brings a dynamic and comprehensive perspective to businesses. With near native Portuguese and high fluency in Spanish, Doug has proven global leadership in the CPG and ingredients industry, leading highly successful greenfield, turn-arounds, and growth focused business development in the U.S., Latin America, Brazil, and Asia. As Vice President of Consumer Products, Doug provides a wealth of relevant, best practice, end-to end holistic performance and go-to-market insights to build, scale, shepherd and optimize a culture of excellence across the organization and marketplace, to support the delivery of high levels of ROI and FCF, customer retention and market share growth.
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Recent Posts

Mirror Image: Manufacturing Execs, Private Equity Firms Both Seeking Value Creation

It doesn’t matter if it’s a manufacturing company looking for an investment partner, or a private equity company looking for an investment in the manufacturing sector.  Either way, it takes an expert in manufacturing enterprise operational excellence to identify, quantify, and prioritize operational improvement opportunities to deliver high ROI.

MES Failure not Predestined: ISA Framework Simply Exposes Organizational Fault Lines

Recently, the Toward Zero team examined some effects of organization culture on manufacturing execution system (MES) decisions.  In response to our article, “MES Tug of War: The Battle Continues,” Farukh Naqvi succinctly lays out ISA’s ongoing work to develop a framework and methodology for “solving conflict among the three diverse stakeholders” of an MES effort.  While the ISA-95 framework delivers perspective on system integration and the thousands of actions and data points throughout a manufacturing enterprise, it also inadvertently reveals the need for enterprise-wide cross-functional collaboration.

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Doug Granitz

Doug Granitz
Vice President, Consumer Products


For over 25 years Doug Granitz has been leading and delivering top-line net revenue/market and bottom line EBIT/cashflow performance and sustainable growth for manufacturing organizations. As a seasoned senior executive with extensive sales and marketing, operations, finance, supply chain, quality assurance/regulatory, human resource and labor expertise in the U.S. and the global marketplace, Doug brings a dynamic and comprehensive perspective to businesses. With near native Portuguese and high fluency in Spanish, Doug has proven global leadership in the CPG and ingredients industry, leading highly successful greenfield, turn-arounds, and growth focused business development in the U.S., Latin America, Brazil, and Asia. As Vice President of Consumer Products, Doug provides a wealth of relevant, best practice, end-to end holistic performance and go-to-market insights to build, scale, shepherd and optimize a culture of excellence across the organization and marketplace, to support the delivery of high levels of ROI and FCF, customer retention and market share growth.
Find me on:

Recent Posts

Mirror Image: Manufacturing Execs, Private Equity Firms Both Seeking Value Creation

It doesn’t matter if it’s a manufacturing company looking for an investment partner, or a private equity company looking for an investment in the manufacturing sector.  Either way, it takes an expert in manufacturing enterprise operational excellence to identify, quantify, and prioritize operational improvement opportunities to deliver high ROI.

MES Failure not Predestined: ISA Framework Simply Exposes Organizational Fault Lines

Recently, the Toward Zero team examined some effects of organization culture on manufacturing execution system (MES) decisions.  In response to our article, “MES Tug of War: The Battle Continues,” Farukh Naqvi succinctly lays out ISA’s ongoing work to develop a framework and methodology for “solving conflict among the three diverse stakeholders” of an MES effort.  While the ISA-95 framework delivers perspective on system integration and the thousands of actions and data points throughout a manufacturing enterprise, it also inadvertently reveals the need for enterprise-wide cross-functional collaboration.

1